Start with your economics
Bring your costs and margin limits into every pricing decision.
A sharper price.
A stronger margin.
Reprice across Amazon and Walmart with your costs,
your limits, and a clear reason for every move.
A pricing decision, explained Watch 36s
Current$24.00
Requested$23.50
Protected floor$22.00
Current priceRequested moveYour boundary
Compete within
your limits
Awaiting marketplace confirmation.
Your strategy.
A clearer way to execute it.
Set the boundaries. Review the reasoning.
See what the marketplace confirms.
Choose the next move
Compete, raise, or hold within your configured rules.
Verify what happened
Review the requested price alongside marketplace evidence.
Every move
has a reason.
Explore a pricing decision—from the competing offer to the requested price and the evidence that follows.
Understand repricing historyA relevant competing offer is lower.
A lower request may improve competitiveness, provided it stays inside your limits. Winning is a separate marketplace observation, not an assumption.
- Before
- $24.00
- Requested
- $23.50
- Example floor
- $22.00
EvidenceAwaiting readback
Meet Ask Lumi
Your prices move.
Your team stays in the picture.
Why did a product stop repricing? What followed its last price change? Ask Lumi brings saved controls, recorded decisions and marketplace evidence into one guided product review.
Read-only analysis for eligible connected stores. No price or strategy changes just because you ask.
One product. A clearer review.
Why did pricing stop?
Inspect a recorded hold and review the saved limits.
What happened after the change?
Check the price confirmation and later Buy Box or order evidence.
What needs my attention?
See what needs your decision, Lumi follow-up, or more evidence.
Guided product questions—not free-form AI chat. Start with three findings, then open the evidence.
Good decisions start
with the numbers.
Check your profit floor and explore practical seller guides before you automate.
Explore free tools
Walmart